There is a lot to be proud of at Wellhead Electrical Supplies (WES). In the first half of this year, we took our momentum from the last half of 2021 and continued to grow. For instance, November 2021 was our best performing month with a 46% increase on our previous best month. The WES team has built on that and adapted to new technology and other changes in our business environment.
In April 2022, we implemented a recent sales strategy, which was a significant change for the business. While change often brings challenges, our team have thrived and overcome obstacles to achieve positive results. One thing that we appreciate is the determination and hard work of the WES team. We can’t thank them enough for their efforts in the first half of this year.
In this blog, we talk to our Sales Manager, Dan Eager, about his mid-year reflections on the biggest lessons and achievements in the first half of 2022.
What is one thing that you focused on this year so far?
At WES, we know that communication at every level is vital. That’s why we have spent the last few months strengthening our internal and external communications. Our focus is to truly understand our clients’ needs and go the extra mile by adding more value. Internally, we are listening to our teams and supporting them in achieving their development goals. Our business only succeeds if our clients are successful.
Communication is also crucial in creating a tight-knit, high-performing team and supporting the company culture. It takes nothing to ask someone how they are. If the last few years have shown us anything, it has revealed the need to build supportive communities at home and work. We are all human, and everyone has a life outside of work. To ensure the team functions well together, it’s crucial to develop good communication habits among our team members.
What advice would you give sales teams that have struggled?
I would say, “Keep going!” Don’t make any knee-jerk decisions if you are not where you want to be at the year’s halfway point. Resist the temptation to go abandon your plans. To keep things moving, go back to basics. For instance:
- Meet with your clients. Make sure you are up to date with their business requirements and that your company is aligned with them.
- Be focused on delivering the best service possible. As our industry returns to being more service-orientated, people are looking for responsive suppliers to work with. If you effectively communicate with clients and can identify their requirements, you can put stock in place and be prompt to provide a good service.
- Don’t give up. If you are customer-focused and work hard, these things will eventually pay off.
Tell us your biggest takeaways from the past six months
The year has gone quickly, and we have learnt a fair bit as a team. My main takeaways are around staff development, perseverance, and family life.
- Staff Development
The more your staff know, the faster you will get results and the better those results will be. Ongoing development and training are important as they allow you to find any weaknesses, helping your employees improve their skills and become more well-rounded individuals.
- Perseverance
Keep trying until you get it right. Chase that top client and pursue that big order. Perseverance shows determination despite the obstacles and challenges, particularly in sales. Determination correlates positively with success. So, make sure that the core value of perseverance is motivating you and your employees towards success.
- Family life
Making time for family is a top priority. Work hard but do not stop making memories at home. Remember that applies to your staff too – they should be able to spend time with their families also.
What can we expect in the next six months at WES?
Over the next six months, we aim to grow the team to allow us to increase our client base and serve it effectively. We would like to expand our current partnerships by developing new projects whilst attracting new partnerships and projects. We would also aim to try and diversify the business to provide a greater offering to existing clients and opening doors to some new clients and industries also.
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